Kwakabva Strategy: Kutora Imwe nzira
Zvichipesana nekumashure kwemakwikwi anotyisa mune inverter track, DEYE yatora imwe nzira, ichisarudza iyo-inoregeredzwa misika iri kusimukira yeAsia, Africa neLatin America. Iyi sarudzo yehungwaru ndeye mucherechedzo wemusika wemabhuku.
Kutonga kwakakosha
l Siyana nemakwikwi anotyisa emakondinendi, Europe neAmerica misika
l Vavarira pamisika isinganyanyi kushandirwa imba uye misika yekuchengetedza simba
l Kupinda mumisika iri kusimukira ine mutengo wakaderera uye mutengo-unoshanda
Kubudirira kwemusika: kutanga kuputika
Muna 2023-2024, DEYE yakabata kiyi yemusika hwindo:
Kukurumidza kusimuka kwemusika weSouth Africa
Yakakurumidza kuburitswa kweIndia nePakistan misika
Kuwedzera kudiwa muMiddle East neSoutheast Asia
Nepo vezera vachiri kunyura mukunetseka kweEuropean de-stocking, DEYE yakatungamira mukutenderera kutenderera kwepasirese yekuchengetedza imba uye nekuwana leapfrog kukura.
Competitive Advantage Analysis
1. Kudzora mari
l SBT yemunharaunda mwero pamusoro pe50%
l Mutengo wakaderera wemitsara yemasangano
l R&D uye reshiyo yemutengo wekutengesa inodzorwa pa23.94%.
l Gross Profit Rate 52.33%
2. Kupinda mumusika
Yakaiswa pamusoro pevatatu muSouth Africa, Brazil, India nemamwe misika
Kutanga tora zano remutengo wakaderera kuvaka brand nekukurumidza
Yakanyatsobatanidzwa nevashambadziri venzvimbo huru
Overseas localisation: kubudirira
Kuenda mhiri kwemakungwa hakuna kufanana nekutengesa kunze kwenyika, uye kudyidzana kwepasi rose hakuna kufanana nekudyidzana nedzimwe nyika.
Musi wa17 Zvita gore rino, DEYE yakazivisa chirongwa chikuru chehurongwa:
l Kuisa mari inosvika US$150 miriyoni
l Gadzira huwandu hwekugadzirwa kwenzvimbo muMalaysia
l Proactive mhinduro kune shanduko mukutengeserana mapatani
Sarudzo iyi inoratidza kufunga kwekambani nezvemusika wepasi rose.
Mepu Yemusika uye Zvinotarisirwa Kukura
Emerging Markets Kukura Mwero
l PV inoda kukura mwero muAsia: 37%
l South America PV inoda kukura mwero: 26%.
l Kukura kwekuda muAfrica: 128%
Outlook
Zvinoenderana neshumo yegore ra2023, bhizinesi reDEYE rePV rakawana mari ye5.314 bhiriyoni yuan, yakakwira 31.54% gore-pagore, iyo, inverters yakawana mari ye4.429 bhiriyoni yuan, kumusoro 11.95% gore-pa-gore, inoverengera 59.22% yemari yekambani. uye simba rekuchengetedza bhatiri mapaketi akawana mari ye884 miriyoni yuan, yakakwira 965.43% gore-pa-gore, inoverengera 11.82% yemari yese yekambani.
Strategic points
Sezvatinoziva tese, dunhu reAsia-Africa-Latin America rakachengetedza budiriro yehupfumi nekukurumidza mumakore achangopfuura, iine chiitiko chikuru chemusika uye chinogona. Kune mabhizinesi ari kutsvaga kuwedzera musika uye kukura, iyo Asia-Africa-Latin America dunhu hapana mubvunzo musika unofanirwa kutariswa uye kutarisira, uye kambani yakatotanga dhizaini yayo mudunhu, uye kambani icharamba ichitora iyo Asia-Africa-Latin America mikana yemusika mune ramangwana.
Strategic underpinning: kupfuura mugadziri
Mumutambo wepasi rose wesimba idzva, DEYE inoratidza hungwaru hwe "kutora imwe nzira" nezviito zvayo. Nekunzvenga musika wegungwa dzvuku, kupinda mumusika uchiri kusimukira uye nekuenderera mberi nekusimudzira zano renzvimbo, DEYE iri kunyora yakasarudzika nyaya yekukura mumusika wepasi rose wesimba, kushandura kubva kumugadziri mumwe chete kuenda kune akarongeka mhinduro inopa, uye kuvaka yakasiyaniswa mukana wemakwikwi mune itsva simba track.
l Yakapinza musika kunzwisisa
l Kutarisa kumberi-kuronga marongero
l Rapid Response Execution Kugona
Nguva yekutumira: Jan-03-2025